Comercial Toro Inc.

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Cabo Rojo, P.R.

About Us

Comercial Toro Inc. is a whosale and retail hardware and construction materials business serving Puerto Rico for more than 35 years. We have more than 10 acres of warehouses, showroom and construction materials. Our practice has always been to have in stock the best brands for "everything for construction" at competitive prices, always striving to provide the best products and services to our clients.


We are one of the largest importers of steel and lumber in Puerto Rico. We have an exclusive distributorship for the prestigious spanish ceramics brand Ceracasa, the elegant spanish bathroom furniture Muebles Royo and the spanish Urbina products (props, scaffording, and work-platforms). Cabo Rojo Treating Plant, a Comercial Toro Inc. affiliate, is the only wood treating plant in the west part of Puerto Rico, and it has its own exclusive waranty seal for its wood treating services. Comercial Toro Inc. is also a distributor directly from the manufacturer for American Standard products, Red Jacket water pumps, and many others.

We are the product of the vision and hardwork of Don Milton Raúl Toro Santiago and his family.


Don Milton Raúl Toro Santiago

Don Milton Raúl Toro Santiago, known as Raúl and also as Milton, is the son of Mr. Martín Toro and Doña Francisca Santiago Rodríguez, both deceased. He has eleven (11) brothers. From early chilhood, (at twelve (12)), he made a living as a farmer, and this was his primary business until 1970, year in which Comercial Toro was established.


His wife Doña Lucila Nazario has always been at his side in all his enterprises, as well as his five (5) children Milton Raúl, Wanda, Jaime, Francisca and Mayra. Presently, Jaime and Francisca manage Comercial Toro Inc.



Comercial Toro Inc. History



While he took care of his farming business, Raúl also managed in his backyard a small business of retail sales of concrete blocks, gravel, sand, and ceramics. Also, upon request he offered services with his "digger". His wife Lucila took care of the sale orders during the day and Raúl would deliver them to the customers upon returning from the fields in the afternoon, or early the next morning.

1970 Noticing the service and good treatment they received from this family, the customers started requesting for other construction materials. Comercial Toro was established on the first floor of Raúl´s residence using as storage facility a wooden barn. Lumber was added to the inventory to please the customers.
1971 Puerto Rican Cement gave Raúl the opportunity to sell Cemento Ponce, Cal Florida, and others. With God´s help and with his customers´ patronage in Cabo Rojo and surrounding towns, Comercial Toro continued growing adding warehouses and other physical facilities that allowed to increase both the volume and the variety of inventory.
1976 Bloques Cofresí was adquired. The sales of concrete blocks also facilitated the sales of other construction materials.

The wood treating plant was established with the name of Cabo Rojo Wood Treating Plant Corporation.


Wholesale sales were organized with the help of two salesmen in charged of visiting hardware and construction materials businesses in Puerto Rico and offering them treated wood, construction materials, and other lines of products. The number of salesmen later was increased.

1985 Toro Oil Center was created with the purpose of whosaling oils and lubricants with the backing of Texaco Puerto Rico and other organizations and friends.
1988 La Ferretería del Pueblo was adquired with the purpose of having a physical facility more accesible to the consumers and also to offer home appliances besides hardware.
1989 A Show Room was established in the Ferretería del Pueblo to show American Standard products.
1990--> The physical facilities in the main location are increased and modified to better serve customers.